My new favorite airline

I've blogged about airlines before, so I'll let you know about my new favorite airline. Too bad they don't fly to St. Croix.

Virgin America is awesome. I flew them from Las Vegas to San Francisco (direct flight) on Sunday.

They announced an air traffic controller delay due to fog in San Fran. Rather than just let us sit and stew in our own grumpiness, they then immediately announced a bowling game! If you beat your bowling partner, you got a free drink coupon. So they set up a plastic bowling game on the carpet and invited everyone to join in the fun. It was noisy and fun and there was much merriment.

Once that was over, they then kept us entertained with other games, like finding things on Google or seeing who had the oldest penny in their pocket.

While this may seem silly, it's really ingenious from a psychological perspective. It instantly converts the grumpiness of a hundred passengers into bemusement. And if you're in line for the bowling game, you secretly hope that the delay will be extended just a few minutes so you can have a chance to bowl.

But they don't stop there. Once on board, rather than the usual boring announcement from the pilots about who they are and where we're headed, they pulled two kids (age 5-ish) from the passengers and gave them the mic. So you hear this 5-year-old over the PA "My name is Captain Mike... and we will be flying to San Francisco... where the weather is overcast. We will be flying at 30,000 feet." It was hilarious and everyone gave the kids a big round of applause.

Even the safety announcement is fun. They've got a really silly animated cartoon to go along with the safety speech, and they even poke fun at what they're required to say. "For the 0.001% of you who have never used a seatbelt before, here's what to do." And they continue on in an exasperated tone.

The inside of the airplane is lit with colorful red and purple lights, making you feel like you're in a nightclub. And the seats are a very comfortable leather material with modern white plastic backs.

But the best part of all is the in-flight entertainment system that they call Red. It's a Linux-based touchscreen device that has access to TV, movies, etc. Food and drink orders are hooked up to this system so that when I ordered my gin and tonic, a prompt popped up on my screen asking me to swipe my credit card. The system has several free X Windows games (xmahjongg, etc.), an inter-seat chat program, etc. You can watch about 10 channels of satellite TV from their onboard DISH Networks receiver for free. Or you can pay to watch a movie (I think it was $5 to $10). Even better, you can pay somewhere from $0.99 to $2.99 to watch the latest episodes of your favorite sitcoms. I watched two Simpsons episodes for $1.98.

I'm actually looking forward to my flight back to Las Vegas this afternoon. It takes a lot to make me feel like I want to be on a plane, so they've done a great job.